Thursday 17 September 2020
Reclassifying trademarks can be monotonous, tedious work, yet it’s important that trademarks are reclassified as accurately as possible to be IP Office-compliant. Trademark reclassification is not always straightforward when you’re dealing with: specifications that have hundreds of different terms needing reclassification terms that are permitted across multiple classes punctuation issues (especially in older specifications before […]
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Friday 11 September 2020
During the month of August, John Hackett, brand ambassador at Sortify.tm and a globally renowned trademark attorney, conducted a survey to find out what trademark professionals are up against in their day-to-day work. John asked his extensive network to answer a series of 5 questions on LinkedIn, posted individually and a few days apart. A […]
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Wednesday 02 September 2020
It’s no secret that software improves the way we do our jobs, but in a world where we are constantly bombarded with new apps and tools, we often think it’s easier just to stick to what we know than to adopt new trademark software tools. In human behavior, this reluctance to accept technological change and […]
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Thursday 16 July 2020
When Canada’s trademark law changed in June 2019, Oyen Wiggs was confronted with the daunting task of handling the reclassification of thousands of existing trademarks that they administer. Jennifer A. Marles, partner, recognized that Oyen Wiggs needed to find software to streamline this task. “We really needed something that could help us classify quickly,” she […]
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Friday 26 June 2020
It’s a drizzly winter day here in Auckland. Like last time I wrote, I’m working from home, even though we are now permitted to head back to our CBD office, with New Zealand currently at the lowest level of Covid-19 alert. Our team worked incredibly hard during our country’s two-month lockdown. Development sped up rather […]
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