From Saas to Cannabis Webinar
Nice 11 Classification tips from attorneys who’ve been there.
WEBINAR HOSTED BY ALAN POTTER And Zane Adams
The Nice classification system can be quite daunting, especially as Trademark Registries around the world often take different approaches to goods and services issues.
As a 25 year trademark attorney who’s been there, Alan offers some real-life examples to give you a global perspective of how to deal with the Nice 11 system and tips for dealing with its constraints.
In this webinar – the second in our ongoing series, Alan Potter and Zane Adams talk in-depth about some of the more common classification issues faced by trademark practitioners, and how to overcome them.
overview of the webinar
ORIGIN OF THE NICE classification SYSTEM
We discuss relevant registries’ approach to goods and services – both home and away.
The Yes/no decision process
The main considerations like the type of mark, the goods and services scope and timing.
SPECIFICATION DRAFTING TIPS
Tips for drafting the perfect Nice 11 specification.
OTHER SPECIAL ISSUES
Outliers and challenges to the system – SaaS and Cannabis.
ABOUT THE SPEAKERS
Alan is a cofounder of Sortify.tm, and Head of Product.
A New Zealand lawyer with 25 years’ experience in trademarks, Alan drives Sortify’s product roadmap and is key to the ongoing development and refining of Sortify’s countless machine learning systems.
Given his extensive experience in trademarks, he is one of the key domain experts who helps connect Sortify’s AI with the real-world problems of trademark attorneys.

Zane is an experienced trademark lawyer, with a special interest in both helping startups and assisting his clients with securing trademark registrations in tricky jurisdictions. In the Sortify.tm team, Zane takes care of in-person demos, customer support, and advanced user testing.
Being an expert in international trademark registration matters, Zane knows exactly which of the various Sortify.tm tools is the most useful for any given jurisdiction.
